Module 1: Google Marketing & Local SEO
Search engine traffic is important, we wish to have “FREE” traffic from search engine, this also the reason we learn search engine optimization on the following topic. Before we proceed to SEO, we choose Google because it takes 98% of the market share in search engine industries. In this chapter, we learn the search intent, how to spot the right keyword and a few google marketing tools which can help us in our business.
Topic include:

Fundamental of search
Advance keyword research
Google Marketing Tools
Google My Business & Optimization
Local SEO

Module 2: On Page and Off Page Search Engine Optimization (SEO)
How about FREE traffic from Search Engine? How good when someone searches for your product and services, Search Engine recommends you for FREE! This is the importance of Search Engine optimization. In this chapter, you will learn the fundamentals of SEO, how to make a search engine like your page and recommend you when someone searches your product and services, we will cover how the “on-page” and “off-page SEO” as well as link building strategies that no SEO guru will share with you.
Topic Include:

Understanding Search Engine Optimization
Website Structure & SEO For User Experience
On Page Optimization
Technical SEO
SEO Out From Google
Off Page Optimization
Social Signal and Social Proof
White Hat vs Black Hat SEO
Link building Strategies
Bonus: 100+ SEO Checklist

DM-103CL: Search Engine Optimization for Business